NEW BUSINESS ACQUISITION

Many areas of general insurance, particularly motor insurance, are increasingly price sensitive. Customers shop around for even the tiniest difference.
We help insurers to attract new business in just these sorts of markets - ensuring you can reduce costs through better targeting of prospective customers, better tailored products and better use of external data in risk profiling, targeting and closing the sale.

CWMC developed an innovative way for this insurance client to reduce new business acquisition costs and improve the service to customers seeking motor or household insurance. Through the better use of hazard and vulnerability data, coupled with more accurate socio-economic and geodemographic information, we helped the client to improve its risk assessment and profiling. This allowed the company to offer forms of insurance cover and assistance in the higher risk areas at a reasonable cost and in a way that was much more acceptable to its customers.

QUOTEXCEL

Quotexcel revolutionises the way general insurance is sold in the UK. It combines proven data with new ways of analysis to allow delivery of:

Predictive and guaranteed insurance quotations in a fraction of the time;

More accurate targeting;

Reduced wastage;

Reduced risk exposure, reduced costs;

Increased take-up rates and cross-selling;

Increased customer satisfaction.

To find out more, contact CWMC today.